Internet Advertising Bureau (IAB)

The Internet Advertising Bureau (IAB) is a research and education trade group focused on digital marketing and advertising. The IAB is made up of over 700 organizations.

IAB Resources

• Official IAB Homepage
• IAB Content Taxonomy
• IAB Audience Taxonomy

Broader Topics Related to Internet Advertising Bureau (IAB)

Digital Marketing

Marketing in online channels

Advertising

The art and science of creating and distributing ads